“If you ever think customers are a pain in the butt, try to
do business without them.”
In his newest book, The How of Wow!, award-winning
author John J. Murphy challenges you to differentiate your
organization from the pack with his 10 secrets behind world class
When was the last time you were "wowed" by the service you
Maybe you were “wowed” while buying groceries, resolving a
problem with your bank, checking into a hotel or flying across the
country. Or maybe you were not. It seems that the secrets behind
world class service are often just that—secrets!
But in The How of Wow!, award-winning author John J.
Murphy shares 10 secrets behind world class service. This is a book
about creating raving fans—customer advocates who go out of their
way to spread the good word about the experiences they have
consistently had with you. John shows us to make "wowing" customers
the rule, rather than the exception.
click here to read Secret One.
The How of Wow
Secrets behind world class service
Hardcover gift book
91 pages, 6.75" square
By John Murphy
We invite you to
preview this book.
The how of WOW
From Wael Abou Hamze of Bristol, Connecticut on 8/16/2012.
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