The 212º mantra is one of the most powerful
platforms you can build your business around. These books are used
in many fortune 500 companies as well as school districts, sports
teams and small businesses. It works because the concept is simple
and memorable.
In case you are not familiar with the 212º
concept, here it is in a nutshell:
At 211º water is hot. At 212º, it boils. And
with boiling water, comes steam. And steam can power a locomotive.
The one extra degree makes the difference. This simple analogy
reflects the ultimate definition of excellence. Because it's the
one extra degree of effort, in business and life, that can separate
the good from the great.
Each book brings the 212º concept to specific
areas of your business as well as your personal life and when you
combine all three books - they deliver a 360º plan for your entire
business to follow. Preview each book below.
Click on any book cover to view the interactive book
preview:
Short description of each book
212º the extra degree: by
Mac Anderson and
Sam Parker -This is the original 212 book and once you read it
you will understand why this book has been on our top 10
bestsellers list for the past 4 years! it's the one extra degree of
effort, in business and life, that can separate the good from the
great. This powerful book gives solid examples of how to
incorporate the 212º philosophy into all aspects of your life - at
work, with friends and as a parent. Click here to view
the DVD Movie.
212º Service, by
Mac Anderson - Since this book's release in early 2011, it has
also remained on the top of our 10 best-sellers list. This book
speaks specifically about the importance of excellent customer
service from the inside-out. Someone once said, "Life is like a
game of tennis. The player who serves well seldom loses." The same
can be said for any business on the planet. There are many books
written about service, however, our goals in this one is to keep it
simple. 212º Service presents 10 simple, but engaging rules of
service that can be read by every member of your team in less than
30 minutes. Click here to view
the DVD Movie.
212º Leadership by
Mac Anderson
- Our newest addition to the 212º collection just
released in November 2011. Incorporating the 212º
concept into the daily operations of your comapny must come from
the top down. Every manager, supervisor, principal or team leader
needs to lead by example and be a 212º Leader. In
212° Leadership, I share 10 of the
elements that can help to transform your leadership skills, along
with some of my favorite quotes on the elements of leadership.
